Discover the fastest, easiest way to get more customers, with less time and marketing budget.
This blueprint is a 7-step process for developing and implementing a customer success methodology for your business.
Implement a proven customer success system to grow your business and be brilliant at what you do.
The most effective marketers in the world know that one of the most reliable and cost-effective ways to grow any business is to increase Customer Lifetime Value (CLV).
How much is each customer worth to you? Customer Lifetime Value (CLV) can accurately tell you the answer - enabling you to invest solely in the sales efforts and marketing campaigns that are smart for your business.
A customer for life is loyal, spends more money over time, generates referrals, and is more profitable for your business.
In this course, I share why customer retention is crucial for sales success. You will also learn new strategies for increasing customer retention, so your company can experience higher profits and growth.
But first, you need …
TO KNOW HOW TO KEEP CUSTOMERS FOR LIFE
To understand what strategies can help you increase customer retention rates, you first need to know why most companies fail to retain their customers. Companies make these common mistakes:
Spending too much on lead generation to profitably acquire a customer.
Ignoring the existing customers, believing they already purchased - they are "tapped out."
Making no attempts to understand why customers buy and why they leave.
Floundering financially, wondering if a hero salesperson can save them before it's too late.
Hi. My name is Joe Paranteau.
As an entrepreneur and small business owner, I know these challenges firsthand. I've lived them.
I've spent my career as a professional salesperson developing relationships with tens of thousands of firms and growing multiple businesses from zero into the billion-dollar stratosphere.
I love to share my insights, and I wrote a book called Billion Dollar Sales Secrets to help companies and salespeople understand how to implement these success pillars themselves.
There is so much that is not in my book. I've been able to share some of these insights with my clients, who gladly pay me $8K a day for my consultation. But then I'm always traveling. There is a better way....for both of us!
I want to drive a more significant impact, and this course is one way for me to help more people.
NO FLUFF. NO “RAH-RAH”. JUST ACTIONABLE CONTENT
We will start with learning about the Customer Lifecycle Marketing Model. It's a model to help guide your team on fundamental ways to keep customers engaged while your business focuses on their long-term success.
Then you'll progress to a deeper understanding of customer behaviors and how to implement them in your company, so clients return.
Driving more profits while reducing costs is a business no-brainer. You had a sales and marketing strategy that goes beyond the first sale to develop a strong relationship built on trust that generates more future sales to get there. Customer Lifecycle Marketing enables you to do just that.
In this first module, you will get a quick overview of the phases of the Customer Lifecycle Marketing Model and understand how it can help you design and meet your customer retention and re-engagement goals.
In Module 2, you'll learn the exact statistical data to collect that will show your current customers' buying behaviors. Along with additional qualitative information and analysis, you will understand why some of their customers purchase from you and stay, and others leave.
In Lesson 1, you'll collect data showing your customers' buying behaviors over time, giving you objective information to drive your sales and marketing decision-making.
In Lesson 2, you'll dive into learning how to recognize the voice of your customer. More importantly, you will account for customer feedback that helps focus on why customers stay and why they leave. You will also learn best practices and success tips to help them grow into a long-term customer.
In Module 3, you will have a deeper understanding of your customer's feedback to help you understand what's important to them and what challenges they face. Then, you will explore practical ways to deliver positive service that keep your customers happy and on track to become lifelong customers.
In Lesson 1, you'll learn the primary commandment of solid client relationships. Then, you will be well equipped to deliver appropriate solutions to their problems.
In my book, I talk about how it's essential to earn your customer's business and respect daily. In Lesson 2, you'll learn what service categories make customers happy so you can enlist their help to become free brand ambassadors. I've put specifics about the people, process, and technology you need to make your new customer a long-term customer.
Empathy is the cornerstone of a business relationship and selling today. You'll learn how to develop empathy across your company, and the management principles to attract and reignite customer interest in your brand.
In this lesson, I will share how to serve and sell to once-loyal customers who are disengaged so that they buy once more.
In this lesson, you will learn how your team an change negative relationships into positive ones. You'll learn the tactics that help entice them to act and when you should reward loyalty. Not knowing this one strategy could cost you considerable business amounts of money. If you are a small business, this is a must in your business plan.
This module is all about taking the principles, strategies, and tactics to work in your management and execution. I want your learning to be active, so the content here is an action plan to get the most from the course.
As you put what you learned to use, you will benefit from our community of other business, sales, and marketing professionals engaged in learning with you. One benefit of this type of learning is self-paced, but you can learn from others' client examples and their life lessons.
Customers for Life: 5 interactive video learning modules full of content, a 59-page course guide, PDFs, transcripts, and assignments for you to become a master of customer success and loyalty in no time.
An Action Guide: to help you implement what you learn. It's a 34-page journal to jot down your thoughts, so you can immediately apply all you're learning at the point of impact.
Infographic: A visual infographic that represents the content in graphical form. Place it on the wall to guide you.
Customer Success Blueprint: To help you get started fast.
Executive course summary: with all the main points, takeaways, and actions to take. It's your quick reference to customer loyalty.
Checklist: to help you determine your progress in learning and applying these concepts.
Slides: Every slide used in the presentation to refer back to the content later.
I was skeptical that I could learn anything new in this course, but it helped me develop multiple detailed plans and strategies. The blueprint and technologies Joe shared are worth the price of this course. I've paid ten times as much and received a fraction of what is shared here.
You can continue doing what you have been doing or cut to the front line with Joe's insights. The breadth and depth of this course are impressive.
We've implemented big company customer success for a fraction of the cost and now win more deals that convert prospects into paying customers for life.
The course unites more than three decades of sales and marketing expertise across 35 thousand customer relationships.
It took hundreds of hours to create and produce.
As an entrepreneur who has started and runs successful businesses, I know you need no B.S. advice.
In this course I give you the abbreviated versions so you can get results faster.
You will notice a change in your sales approach, and your customers, who are more engaged, will drive new referrals.
Your customers will love the difference in your operations.
Plus - there is no risk with our money-back guarantee.
Now I want you to share in my excitement. I spent countless hours developing and producing content that will take your business higher in terms of revenue, respect, and referrals.
So, don't wait another minute. See you on the inside!
P.S. Lagniappe is French for "a little something extra." I put a free treat for you inside this course that I'm sure you'll appreciate. It's my way of showing you how much I appreciate you and am excited for you to become my customer for life.
P.P.S. - Do yourself a favor. Don't work harder to grow your business. If your family or personal life is suffering from long hours and overwork, you owe it to yourself (and to them) to get the content you need to grow your business today.
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